PCTO



Digital Innovation

The objective

Does artificial intelligence really speed up and facilitate business processes?

The objective of this PCTO project, Pathways for Transversal Skills and Orientation, is to bring students closer to the world of work and artificial intelligence, enabling them to understand how digital innovation can be used effectively within a company. This means learning about its potential and limitations and interacting with it productively.

The students will have the opportunity to learn about new topics, such as prompting techniques and the basics of marketing. They will be able to develop skills in the field of artificial intelligence, putting themselves to the test and experimenting with its use in various daily activities related to certain business roles.
They will then be able to translate what they have learnt and tried into skills.

Experience

For whom? Dedicated to a class group of students from secondary technical institutes

What? An intensive week of PCTO

When? Monday to Friday, 9.30 – 13.30 14.30 – 16-30

How? With expert educators in skills assessment and IT professionals

Where? At the Project Informatica company in Stezzano

Why? To learn how to work, immersing oneself in business processes with artificial intelligence

The Activity

MANDATE

Divided into four teams, each group will have the opportunity to experience and understand the business process, interfacing with the various departments (HR, Marketing, Sales, Research and Development).

The students will have the opportunity to integrate artificial intelligence into daily business activities

CONTENTS

  • Business processes
  • Artificial intelligence
  • Corporate digitisation
  • Prompting techniques
  • Marketing principles
  • Digital and transversal skills
  • Expository skills